DISTRIBUTIONIn addition to production, Careria is actively involved in the distribution business. With long-lasting and well-working relationships with partners, we are always actively searching for new ways to distribute and sell its products.
The main distribution activities consist of:
SALES, BRANDING, MERCHANDISINGWe have experienced sales representatives for different product groups and regions who personally know and communicate with the purchase managers and other people involved in retail distribution. We also monitor the sales through regular store visits to see how the products are displayed and make sure the correct product placement occurs to activate sales. With the proper industry knowledge and nearby markets hands-on research, we have created neat and smooth processes to manage the distribution network.
Our currently distributed assortment consists of:
- manicure items;
- hair accessories;
- pedicure items;
- bath items;
- makeup tools.
ELLE - As the No.1 women’s magazine in the world, ELLE is a reference in the field of fashion, trends, and the art of living. ELLE magazine encourages women to express their style, actively, openly, and individually. It was in 1945 that the very first edition of ELLE magazine was launched in France. By making fashion accessible, its creation has provided women with a detailed guide to the latest trends, as well as tips for living differently. Close to women, their lives, and reality, ELLE is also a lifestyle brand that boasts its Parisian heritage through unique collections of fashion products and accessories around the world. These collections, adapted to each market, are developed locally via the subsidiaries of Lagardère Active Enterprises, which is a department of Lagardère Active responsible for managing ELLE licenses outside the media.
CHIC et Plus - A range with an eye to fashion while respecting the rules of elegance: with its two fashion collections each year, CHIC&PLUS offers a style specific to the brand to highlight the look of your style, the “Chic” of your hairstyle or indeed the “Plus” of your personality. A wide choice of accessories made with high-quality materials: refined fabrics, handmade materials, French manufacture, real crystal stones. A range of signature products, bearing a little ballerina in real gold, placed on a selection of Made in France products, a symbol of femininity and elegance.
BO Paris - is a brand for all those for whom fashion is a way to assert themselves with attractive, qualitative accessories, at very competitive prices, to change often!
BO as Beauty and Ornaments, the brand of the world of hairdressing accessories and care that sets new standards! The collection holds woman hairdressing ornaments, child hairstyle ornaments, hairdressing tools, the manicure, the care and the beauty, the trip, the mirrors.